#wetogether in the Wilder Kaiser region

Environmentally friendly accommodation options

The Austrian Eco-label is based on all pillars of sustainability and, as an independent seal of quality, is an important guide for environmentally conscious guests.

The Wilder Kaiser Tourism Association actively supports its member establishments in obtaining eco-label certification. After free information events, some hosts are now in the certification process. The Hubenhof, KaiserMoments and the Biohotel Stanglwirt have already been awarded the Austrian Eco-label.

Green events

The Wilder Kaiser region is also taking additional steps towards better quality of life and sustainability when it comes to events.

After an adaptation process, the popular ‘GOING live’ event fulfils all the Green Event Tirol requirements. Now, in addition to offering quality entertainment, it now also attracts visitors with its environmentally friendly concept!

Particular attention will be paid to:
✔ Easy accessibility without a car
✔ Waste prevention and recycling
✔ Catering with regional food and drinks
✔ Accessibility

Reducing printed materials

Did you know that around 98 kg of paper ends up in the garbage every year? Much of this paper is advertising. For this reason, the Wilder Kaiser tourist board has revised its entire print media strategy.

True to the motto "less is more," the number of brochures has been reduced. In addition, we’ve paid close attention to the use of sustainable forms of paper in printing. All brochures are checked to meet sustainability requirements during the planning phase and, if possible, are reproduced for several years regardless of the season.

For the sake of the environment, you can also download the brochures from our website and read them online. This saves on shipping costs while also reducing the environmental impact of printing. Help preserve our beautiful natural environment by checking out our offers online.

Merchandise

The Wilder Kaiser region places particular emphasis on sustainable materials when designing new merchandise products.

For example, the Wilder Kaiser multifunctional scarves are made from 100% recycled marine plastic.

Barrier-free accessibility

In the Wilder Kaiser region, we want to ensure that people with limited mobility can also fully enjoy their holidays. We focus on barrier-free accessibility at selected:

✔ Accommodations
✔ Catering establishments
✔ Excursion destinations
✔ Events
✔ Hiking trails

In the future, the topics of barrier-free accessibility and greater inclusion will continue to be important in the area of social sustainability – because, after all, the Wilder Kaiser is for everyone!

Sustainable power and energy

The majority of all households and businesses in Tyrol are supplied with TÜV-certified green electricity from 100% Tyrolean hydropower. The company behind this is TIWAG, which operates many power plants within the province. TIWAG stands for the ecological turnaround in energy supply and the efficient use of energy.

The State of Tirol has also set itself the goal of being independent of fossil fuels by 2050. After all, future generations should have the opportunity to meet all of their energy needs from domestic, renewable resources in a climate-friendly manner.

Personal regional

The "Personal regional" (local personnel) project has set itself the goal of offering attractive local jobs to locals and making it easier for tourism businesses to find and retain employees.

Market research, regional bonus programmes and new working models are the focus here.

The project has resulted in the Kaiserschaft project, the WilderKaiser StaffCard and the Wilder Kaiser Recruiting-coach, etc.

Kaiserschaft - Working in the Wilder Kaiser region

In the Wilder Kaiser region, members of the Kaiserschaft project for attractive working conditions and tourism are setting new standards for working in the hotel and catering industries.

Member companies are committed to:

✔ Fairness & a sense of responsibility
✔ A management style based on partnership, including a culture of feedback
✔ Equal opportunities and promotion of personal development
✔ Further training to improve leadership quality
✔ Faire working time models
✔ A regional feel-good factor and benefits

Quality seals and awards

Quality is important to us in everything we do.

The "Quality of Life in the Wilder Kaiser region" project was awarded the Tirol Touristica award in 2019, an award for outstanding achievements in tourism.

In addition to projects, hiking trails, accommodations, cable cars and ski slopes have also been nominated for awards in the Wilder Kaiser region.

netzWerK handWerK

Netzwerk Handwerk (handicrafts network) is a campaign for quality and design in the skilled crafts sector.

The goals are to:

✔ Create awareness for regional handicrafts and their value
✔ Recognise and communicate the added value of design in the craft sector
✔ Encourage and develop craftsmanship and creative processes amongst young people

The project is promoted and supported by the Wilder Kaiser tourist board.